WAEC 2021 Marketing Obj & Essay Question And Answer Now Available.


*(Choose Any Five)*
(i)Rent Rates & Taxes.
(ii)Workforce Availability, Labor Skills & Costs.
(iii)Roads, Highways & Traffic Flow.
(iv)Proximity to Airport, Railway Stations & Ports.
(v)Markets & Local – Environment Factors.
(vi)Building Availability & Utility Costs.

(i)Receiving: operations that involve the assignment of trucks to docks, the scheduling and execution of unloading activities.
(ii)Storing: material’s movement from unloading area to its designated place in inventory.
(iii)Order Picking: the process of obtaining the right amount of the right products for a set of customer orders.
(iv)Shipping: execution of packing and truck’s loading after picking, involving also the assignment of trucks to docks
(v)Delivery: the transit time for transportation from the warehouse to the customer.


(i)Derived Demand.
(ii)Organizational buying is based on derived demand.
(iii)Geographical Concentration.
(iv)Few Buyers And Large Volume.

(i)Industrial Goods Marketing; The industrial market consists largely of companies transacting business in hard goods such as machinery, materials, chemicals, vehicles and office furniture and supplies. The buyers are often manufacturers; the sellers are known as suppliers.

(ii)Professional Services; Marketing Another subset of B2B is professional services, which consists of providing consulting or delivery of business needs such as marketing, information technology, human resources, benefits planning, management consulting and payroll.

(iii)Government Supplier; Contracts Working with governments provides a variety of opportunities and challenges. A contract with a municipal, state or federal agency means having a solid client that will honor its obligations and pay you on time.


*(Pick any five)*

(i)Marketing planning provides direction for all organization marketing effort
(ii)Marketing planning help organization to raise finance for capital expenditure.
(iii)Marketing planning prevents time wasting on ineffectual marketing activities.
(iv)It save money by helping to ensure that the marketing budget is spent effectively
(v)It helps to identify. prerequisites to planned activities.
(vi)It helps to generate more clients by communicating effectively.

The organization formed by Mrs Janet with other dry fish sellers is World Trade Organization (WTO)

(i)overseeing trade agreement
(ii)Reducing trade barriers
(iii)Reducing worldwide tariffs
(iv)Mediating dispute

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